Client :
The Salad Project
Industry :
Food Delivery
The Salad Project
Creating salad perfection with mixology.
Overview
A name that stood out in a crowded market. Carefully thought out branding was the key. Unique communications design will boost footfall, an entirely new experience will linger with them long after they’ve left, and hopefully keep them coming back. To stand out in a crowded marketplace, Salad Project had to make sure their concept stood out, inviting customers to try something a little different.
Branding
A sleek and modern finish was designed to enhance the bright, organic colourful chaos inside each salad bowl. Taking our sole inspiration from the ingredients used by the guys, the constant organic themes combine with kitchen sharp type to create an intriguing and trustworthy aesthetic.
Only organic please
Carrot orange, Green Bean and plenty of cabbage to beet! Welcome to ‘The Vegetarium’.
Msu Green
#08453B
Jacaranda
#300025
Black Bean
#011A16
Neon Carrot
#FE9B32
White
#FFFFFF
Cabbage Pa-ckaging
Cutting into a purple cabbage is quite a feast for the eyes, and so takes pride of place throughout the restaurant collateral and marketing materials.
As ITserviceus customers from day one, we were supported by developers who understood our requirements and made an extra effort to highlight all possible weaknesses and soft spots.
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